Strategic Glue announced a new small-business marketing book, "6 To Fix: How to Grow a More Valuable Small Business." Terry Sullivan, founder of Strategic Glue, a fractional CMO and author of four ...

Learn how to market to Gen Z and connect with this generation of young adults in authentic, lasting ways. For small business owners, reaching the next wave of customers is essential to long-term ...

Small businesses can overcome digital marketing challenges by employing targeted strategies to increase their marketing reach and ROI. Local SEO, social media and direct email and SMS marketing are ...

Small businesses typically budget 2-5% of revenue for marketing. The U.S. Small Business Administration also says B2C companies should spend more than B2B companies. Marketing automation can help ...

The world of small business is constantly changing. Today, a new wave of entrepreneurs is navigating an incredibly challenging environment with perseverance and optimism. Global insights from Constant ...

Opinions expressed by Entrepreneur contributors are their own. Most business owners overcomplicate marketing, leading to greater cost and more wasted time. Simple marketing strategies often outperform ...

Here's a targeted playbook for handymen, contractors, realtors, healthcare providers, eldercare facilities and independent ...

Rather than treating events as isolated marketing moments, many founders are integrating them into a much wider customer ...